New Generation of Tobacco Products Threatens Efforts to Reduce Tobacco Use, Save Lives in U.S., Report Warns
2/20/2008 Washington, D.C. staff redOrbit.com An insidious new generation of tobacco products is threatening efforts to reduce tobacco use in the United States, warns a new report issued today by a coalition of public health organizations. The report describes how tobacco manufacturers take advantage of the lack of government regulation to design and market products that recruit new youth users, create and sustain addiction to nicotine, and discourage current users from quitting. Responding to declining smoking rates and growing restrictions on smoking, tobacco manufacturers are finding novel ways to entice new users, especially children, and discourage quitting. To stop the tobacco industry's harmful practices and protect public health, leading public health organizations urge Congress to pass pending legislation granting the U.S. Food and Drug Administration (FDA) authority to regulate tobacco products and their marketing. The report, "Big Tobacco's Guinea Pigs: How an Unregulated Industry Experiments on America's Kids and Consumers," was issued by the American Cancer Society Cancer Action Network, American Heart Association, American Lung Association and Campaign for Tobacco-Free Kids, with funding by the Robert Wood Johnson Foundation. The full report and a slideshow of new tobacco products can be found at http://www.tobaccofreekids.org/productsreport. The report details key trends including: - Flavored products: Cigarettes, smokeless tobacco and cigars have been introduced in an array of candy, fruit and alcohol flavors. R.J. Reynolds' Camel cigarettes, for example, have come in more than a dozen flavors, including lime, coconut and pineapple, toffee, and mint. Flavorings mask the harshness of the products and [...]