Marlboro – Oral Cancer News

Test Markets Reveal Women Choose Dissolvable Tobacco

Source: Convenience Store News WINSTOM-SALEM, N.C. -- Since starting a second round of testing, R.J. Reynolds Tobacco Co.'s dissolvable tobacco products are proving popular among women. The product line -- Camel Sticks, Camel Strips and Camel Orbs --do not require spitting, which could be a deciding factor among female tobacco users. According to a report in the Winston-Salem Journal, females represented 45 percent of all adult smokers who bought Camel Sticks, Camel Strips and Camel Orbs during September and October. Of all adult tobacco users, 31 percent were women. By comparison, the news outlet reported that adult males make up 85 percent of moist snuff and Camel Snus users. R.J. Reynolds' dissolvable line is currently being sold in Denver and Charlotte, N.C. The first round of testing took place in Columbus, Ohio Indianapolis and Portland, Ore. "We have seen a noticeable appeal and interest of the dissolvable products with adult female tobacco consumers," Reynolds spokesman David Howard told the newspaper. Stephen Pope, an industry analyst and managing partner of Spotlight Ideas in England, said Reynolds may have discovered a niche with adult female tobacco users. "Clearly the figures for the dissolvable products make for fascinating reading and actually show that here could be a product that, if handled correctly, could well offer an opportunity for a special female-targeted product that could be as significant as Virginia Slims was for Philip Morris," he said. The dissolvable products "could prove to be the first viable smokeless tobacco products for females," stated Bonnie [...]

Oral Cancer Foundation News Team - A2011-11-22T10:33:04-07:00November, 2011|Oral Cancer News|

Kentucky Cancer Center Urges Smokers to Switch to Smoke-Free Tobacco. But is it Really a Better Option?

Source: Yourlife.USAtoday.com In the smoker-heavy state of Kentucky, a cancer center is suggesting something that most health experts won't and the tobacco industry can't: If you really want to quit, switch to smoke-free tobacco. The James Graham Brown Cancer Center and the University of Louisville are aiming their "Switch and Quit" campaign at the city of Owensboro. It uses print, radio, billboard and other advertising to urge smokers to swap their cigarettes for smokeless tobacco and other products that do not deliver nicotine by smoke. Supporters say smokers who switch are more likely to give up cigarettes than those who use other methods such as nicotine patches, and that smokeless tobacco carries less risk of disease than cigarettes do. "We need something that works better than what we have," said Dr. Donald Miller, an oncologist and director of the James Graham Brown Cancer Center, which supports the effort along with the University of Louisville. "This is as reasonable a scientific hypothesis as anybody has come up with and it needs to be tried." The campaign runs counter to the prevailing opinion of the public health community, which holds that there is no safe way to use tobacco. Federal researchers, however, have begun to at least consider the idea that smokers might be better off going smokeless. The National Cancer Institute at the National Institutes of Health says on its website that the use of all tobacco products "should be strongly discouraged," and that there is "no scientific evidence that using [...]

Oral Cancer Foundation News Team - A2011-10-31T10:04:54-07:00October, 2011|Oral Cancer News|

Philip Morris Int’l purchases license to nicotine system

Source: Associated Press Cigarette maker Philip Morris International Inc. has purchased the rights to a technology that lets users inhale nicotine without smoking. The world's largest nongovernmental cigarette seller told The Associated Press on Thursday it has bought the patent for an aerosol nicotine-delivery system developed by Jed Rose, director of the Center for Nicotine and Smoking Cessation Research at Duke University in Durham, N.C. The school does not have a role in Rose's agreement with the company and won't receive any money. Terms were not disclosed. "By avoiding the burning process altogether, finding a way of giving smokers nicotine to inhale but without those toxic substances that we can reduce the death and disease associated with smoking," said Rose, who led the initial studies in the early 1980s that helped pave the way for commercial nicotine patches as a smoking cessation treatment. "Hopefully it's a wave of the future that inhaling combusted, burning tobacco will someday be a thing of the past." Rose said the next step is for Philip Morris International, with offices in New York and Lausanne, Switzerland, to develop a commercial product using the technology. The system differs from current medicinal nicotine inhalers available on the market as stop-smoking aids because it delivers nicotine more rapidly to mimic the nicotine "hit" a cigarette provides smokers. "The other methods of delivering nicotine fall short of providing smokers with the satisfaction that they crave," Rose said. The move is an "important step in our efforts to develop products [...]

Oral Cancer Foundation News Team - A2011-05-27T10:56:57-07:00May, 2011|Oral Cancer News|

New Smokeless Tobacco from Sweden is Gaining Popularity in the US

Source: DrugFree.org A type of smokeless tobacco popular in Sweden called snus is growing in popularity in the United States. While most recognize that it is a safer alternative to cigarettes or older forms of smokeless tobacco, others are concerned that it will attract young people, becoming a steppingstone to cigarettes, says a researcher who spoke this week at the Smokeless Tobacco Summit in Austin, TX. There is also concern that smokers may use snus in places where they can’t smoke, which will encourage them to keep smoking instead of quitting, says Lois Biener, PhD, Adjunct Professor, Department of Psychology at the University Of Massachusetts – Boston and Senior Research Fellow at the Center for Survey Research, University Of Massachusetts – Boston. Snus (pronounced snoos) was first introduced in several U.S. test markets in 2006, and has been available nationwide since 2009. It is sold under several brands including Marlboro Snus and Camel Snus. The product is different from other types of smokeless tobacco in several important ways, Dr. Biener says. Snus is manufactured using a process that makes it lower in carcinogens called tobacco-specific nitrosamines. Snus also doesn’t stimulate saliva the way that snuff does and thus doesn’t require spitting. A person using snus puts a small pouch filled with the product between the lip and the gum. Dr. Biener’s research has shown that the primary group of snus users in the United States is male smokers. “There is very little trial of the product among females and virtually [...]

Oral Cancer Foundation News Team - A2011-05-16T11:25:33-07:00May, 2011|Oral Cancer News|

Smokeless tobacco picking up steam — Products growing in popularity as smokers turn to cheaper and less obtrusive alternatives

Source: Los Angeles Times By: Julie Wernau Ron Carroll prefers to smoke cigars and pipes. But when he can't do that he says he manages to unobtrusively get his nicotine fix by slipping a packet of tobacco, about the size of a teabag, under his upper lip. "I use it all the time — movies, planes," said the Chicagoan, who adds that he likes the fact he can remove the packet as easily as a piece of gum. There's no chewing, spitting or mess, he says. "It's discreet, and you don't look like an addict, he said. "Smoking's definitely more about the flavor; the whole experience,'' Carroll said. "With this, it's just taking the edge off." Cigarette sales by volume have plummeted 17 percent from 2005, partly the result of health warnings and bans on smoking in public places as well as taxation by local and federal governments. And the heat on cigarette smokers is expected to intensify as the federal Food and Drug Administration requires images of corpses and diseased lungs to be featured on cigarette packs in two years. Smokeless tobacco products — which come in shapes ranging from toothpicks to orbs and in flavors from cherry to peach — so far have not met with the same intense scrutiny, although there have been some changes. In June, the FDA increased the size of warning labels on smokeless products. "This product is addictive" and "This product is not a safe alternative to cigarettes,'' say the warnings. Scientists say [...]

Oral Cancer Foundation News Team - A2010-12-07T12:42:38-07:00December, 2010|Oral Cancer News|

Which new tobacco products are scoring?

Source: CSP Author: Mitch Morrison OAK BROOK, Ill. -- Camel Snus continues to ride a wave of loyal national support as R.J. Reynolds extends its marketing focus to oral tobacco consumption. In an exclusive CSP-UBS tobacco survey, retailers praised Camel's Snus product as well as Camel Crush, the company's customizable cigarette that contains a small blue menthol capsule within the filter. "Camel Snus—extremely aggressive and the first to market in this new and growing category," a Virginia retailer said of the smokeless, spitless product. "'Fill the Fridge' is a good concept." Added a retailer from Iowa: "Snus continues to be a growth driver. Camel did a really good job out of the chute with its initial launch and now Marlboro has gotten into the game as well." Indeed, more than half of the 50-plus respondents cited the snus segment as a strong nascent player that is slowly gaining recognition and consumer acceptance. Another winner was Marlboro, which scored well with its Marlboro 72, Marlboro Special Blend and Copenhagen Wintergreen smokeless tobacco. "Marlboro Special Blend and 72s have done exceptionally well in our area with an attractive price," an Arkansas operator said. Others receiving praise included Liggett's private-label lines, Star Scientific's Stonewall spitless, Reynold's Natural American Spirit and the broader smokeless tobacco category. "Camel is doing a great job in building awareness for the Snus category," said UBS tobacco analyst Nik Modi. "PM USA had great traction with its Marlboro Special Blend, but we wonder how the brand will respond to [...]

Charlotte Parker2010-07-14T20:16:42-07:00July, 2010|Oral Cancer News|

Altria to introduce new Marlboro snus and other smokeless tobaccos

Source: www.us-marlboro.com Author: staff In conformity with the recently revealed marketing strategy, Phillip Morris USA has been focused on developing and introducing new extensions of company’s flagship brands Marlboro, L&M and smokeless products, said Michael E. Szymanczyk, chairman of Altria Group, the owner of Philip Morris. Altria also is eager to increase its leading position in the constantly growing market of snus, smokeless tobacco products, originating from Sweden. The top tobacco company across America will launch new snus variety under its best-selling brand, Marlboro, according to the chief executive of Altria Group based in Henrico County, VA. In addition, Philip Morris USA will attempt to expand its presence on the market of menthol cigarettes, by introducing a menthol extension of the mainstream discount brand L&M, Szymanczyk said during the Barclays Consumer Conference. And in the nearest future, Altria plans to launch another smokeless tobacco product, using its subsidiary, in order to capture more customers who prefer oral tobacco items. Altria CEO declared that they are currently working on the introduction of new variety of Copenhagen moist snuff with wintergreen flavor. According to industry analysts, the introduction of additional variety will contribute to approximately 9 percent increase of Copenhagen market share, from current 23% to almost 32%. According to Szymanczyk, U.S. Smokeless Tobacco and Philip Morris have joined forces to boost the sales of snus, smokeless tobacco items, selling as the extension of Marlboro brand. Snus resemble tea bags in appearance and are used for chewing and sucking with a flavorless [...]

Oral Cancer Foundation News Team - A2009-10-04T18:18:37-07:00October, 2009|Oral Cancer News|